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Firm Management

Run the practice like the asset it is.

Operational guides for the business behind the business — CRM setup and a self-assessment for your advisor tech stack.

Firm Management
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Checklist

CRM Setup Checklist

Step-by-step configuration guide for Redtail and Wealthbox — fields, tags, pipelines, and integrations for a small RIA.

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Reference Guide

CRM Tag Library

A working reference of special service and planning-trigger tags for client segmentation — RMDs, QCDs, Medicare enrollment, catch-up contributions, and more — grouped by category with guidance on when to apply and revisit each one.

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Guide

Tech Stack Audit Guide

A self-assessment to identify gaps, redundancies, and integration opportunities across your current advisor tech stack.

Erin Coe

These tools are a small sample of what I build for advisory firms. If your operations could use this kind of thinking applied systematically — to your CRM, your workflows, your onboarding process, your entire tech stack — I'd love to talk.